Have been meaning to post this up a long time ago, but never had the time, plus there was too much to eat…

This is a poster advert from Kia, The Power to Surprise… er, well, it looks kind of creepy. The eye reminds me of ‘Big Brother is watching’ kind of moment rather than an ‘eye-catching moment’… 

Not the best of car adverts. The car doesn’t even look eye-catching to me… 😛

If I was the person asked to make this advert, I would have used a real person in the ad looking at the car from a distance. Or put it in a spot that’s eye-catching and have people looking outside from buildings with binoculars or something like that.